Gold Master's history dates back to October 8,1991, when Gold Master was officially debuted simultaneously in Thailand and Hong Kong with the opening of three outlets in the heart of Bangkok and one outlet in Hong Kong . The launching of Gold Master has taken the world by storm with its exquisite works of art that have revolutionized centuries of gold making traditions, shattering the myth that 24k gold cannot be crafted into jewellery.

Prior to the 1990s, the world's jewellers rejected the notion of producing jewellery from 99.99% pure gold as technically impossible for one simple reason that the 24-carat gold was deemed too soft to hold its shape. Producing fine jewellery from 99.99 per cent pure gold became a challenge to Gold Master that the company engaged in intensive research and development to revolutionize gold jewellery making. The skill and tenacity has resulted in Gold Master earning enormous brand equity and recognition, by being the World's first company to pioneer the production and distribution of 99.99% pure gold jewellery. The unique characteristics and pure quality of Gold Master's products has led to official recognition by the World Gold Council and leading Jewellers worldwide, as well as in Thailand .